Leading online site for the
Air cargo Industry
With updated daily news, information, Jobs, Events, plus an extensive archive, aircargonews.net drives traffic to your own website and maximises brand awareness.
Exclusive news stories, analysis, reports and interviews with top air cargo executives are all accessible.
PLAN YOUR CAMPAIGN
• Specify a start date
• Specify an end date
• Specify the number of impressions(per 20,000)
Online ads are sold by number of impressions.
An impression occurs any time that a user calls
a page which contains your ad.
CPM is used in online marketing as a benchmark to calculate the relative cost of an online advertising campaign or ad message. We offer our online banners per block of 20,000 impressions at a set fee per month. Our ad-serving software (Doubleclick) will deliver the impressions evenly across the duration of the campaign.
What is a Session?
A session is defined as a group of interactions one user takes within a given time frame on your website. Google Analytics defaults that time frame to 30 minutes. Meaning whatever a user does on your website (e.g. browses pages, downloads resources, purchases products) before they leave equals one session. In short, the Sessions metrics is a unified way to report “Visits” and “Active Users”
What makes session reporting better than just “visits” is that you can accurately gauge if individuals are truly interacting with your website. Since a session times out, “passive” visitors won’t distort data. For example, visitors who keep your website open in a separate tab and continue browsing elsewhere won’t be counted past the 30 minute session marker.