AirBridgeCargo becomes WebCargo’s first all-cargo carrier

By Damian Brett

AirBridgeCargo has signed up to put its capacity on WebCargo, becoming the first pure freighter operator to offer space on the booking platform.

The deal means that freight forwarders using the WebCargo platform can now price and book cargo digitally, with real-time capacity visibility, for almost 40 routes between North America, Asia and Europe.

WebCargo said the move was timely given that logistics providers and importers are playing a vital role in keeping global supply chains running during the Covid-19 pandemic.

“This has led to rapid capacity and pricing fluctuations, requiring the combination of real-time information and cargo capacity. AirBridgeCargo is rising to this challenge joining other leading airlines to bring air cargo online,” WebCargo said in a press release.

“The impact of Covid-19 across the globe is unprecedented, we need to be online for our customers now more than ever,” said Andrey Andreev, AirBridgeCargo, vice president Europe.

“Today’s announcement underlines ABC’s commitment to serve the digital channel and with WebCargo we will connect our inventory to the freight forwarder community at scale. We plan to quickly extend our online offering to new commodity types and together with internal developments in the area of dynamic pricing, this partnership is very well aligned for us.”

“Air carriers have a unique and important role to play keeping global trade moving, especially during crises,” added Manel Galindo, WebCargo chief executive.

“WebCargo is proud to partner with airlines like Air Bridge Cargo who are stepping up to the logistics challenges of Covid-19 and quickly implementing digital tools like our eBooking platform.”

WebCargo is also used by Lufthansa, AF KLM, IAG Cargo, Etihad Cargo, amongst others.

Meanwhile, AirBridgeCargo has also put its capacity on the platform. The platforms allow airlines to offer their capacity to multiple forwarders without needing to build API links with each of them.

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