Pangea logs on to Freightalia digital platform

Independent freight forwarder association Pangea Group has signed up to Freightalia’s digital platform for automatic freight quoting and rate management.
Pangea Group, with more than 300 freight forwarder members globally, said that Freightalia’s white label platform allows “cargo agencies of any size to take their business online and participate in a world of automation, instantaneity and connectivity”.
A white label product or service created by one company allows other companies to rebrand it for their own use. Each freight forwarder in Pangea Group has its own Freightalia domain which can be incorporated into its current website.
Sarah Bidmead, network manager of the Pangea Group, said: “There has been a lot of interest in the newly released system, as due to the fast-paced development of our modern world, freight forwarders have been receiving mounting pressure regarding digital changes.
“Various members are already users of the system and have created their own digital platform for automatic pricing.” Pangea said that the Freightalia system is primarily focused upon sales, adding that this was “the main bottleneck for a freight forwarder and which presents elevated costs for the company.”
In a study conducted by KPMG on startups in logistics and forwarding business models, the need to implement and use white label systems was seen as crucial next steps for freight forwarders and 3PLs.
The Pangea Group includes Pangea Logistics Network and Connecta Airfreight Network.
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