DHL Singapore targets Australia e-commerce

Deutsche Post DHL’s DHL eCommerce Singapore arm has launched a hybrid shipping product, Parcel International Direct Australia, to allow local online sellers to tap into the e-commerce market in Australia.
The market is expected to grow from AUD 6.5bn in 2013 to AUD 16.6bn in 2018 as the market shifts from low-volume, bulk orders to high-volume, small orders direct to consumers.
Parcel International Direct Australia will handle packages of up to 20kg.
It also offers a 24/7 self-service portal, and allows sellers to prepare shipments individually or upload them in bulk to print their own shipping labels, track shipment progress and generate shipment reports. The portal also integrates with marketplaces like Amazon and eBay.
Delivery times to major cities are from four to six business days and can be made to PO boxes and parcel lockers as well as conventional addresses. There is no additional charge for delivery to remote addresses – unique to the Australian market, DHL eCommerce has found that 40% of e-commerce deliveries are delivered outside metropolitan areas.
DHL eCommerce Asia Pacific chief executive, Malcolm Monteiro, said: "Consumers worldwide are increasingly expecting greater choice and convenience in their delivery options, and demanding greater visibility and reliability during the process.
“Online sellers require more cost-effective and varied means to ship their products to remain competitive. Parcel International Direct Australia is a versatile shipping product that will help merchants expand their footprint in the online cross-border market."