Singapore centre puts DHL at the cutting edge

DHL has opened an Asia Pacific Innovation Center (APIC) in Singapore, a multi-million dollar facility that will offer a visionary view of logistics and develop innovative solutions to meet evolving supply chain needs.
Supported by the country’s Economic Development Board (EDB), the Singapore APIC showcases futuristic technologies such as augmented reality “smart glasses” for warehouse assembly-lines and product picking; drones for delivery of time-critical goods like medicines; vehicles that use sensors to cut maintenance time; and driverless shuttles for faster, more efficient transportation.
APIC also serves as a regional platform for collaborative innovation between DHL, customers, industry partners and independent experts.
The first of its kind in the region, the facility forms part of the €104-million DHL Supply Chain Advanced Regional Center (ARC) building at Singapore’s Tampines LogisPark. It is modelled on DHL’s first innovation centre in Germany, which was improved and re-launched earlier this year.
Deutsche Post DHL Group chief executive, Frank Appel commented: “Innovative ideas are key for our future success. Our focus on customer-centric innovations and the development of products and services that our customers need most, will help us to remain the logistics leader. By analysing social, business and technology trends, and converting our innovations into marketable solutions, we will make our customers more successful.”
Chief commercial officer, Bill Meahl, added: “Our sustained industry leadership demands that we successfully differentiate our services in these markets through well-calculated forays into new technologies, processes, and products. The launch of the APIC in Singapore is a natural step to maintain our lead as a frontrunner in innovation, following the success of our first centre in Germany. Singapore’s position as an innovation hub, its excellent infrastructure and sophisticated workforce make it an excellent base from which we can achieve strong and consistent growth in the region.”
Visitors can enjoy customised visits with a selection of services including guided tours, innovation workshops, events and forums. They can also experience the full range of Deutsche Post DHL Group capabilities and solutions such as parcel lockers, sensor technology and warehouse pick and pack using voice and lighting technologies.
EDB’s director of logistics and natural resources, EDB Lee Eng Keat, said, “The launch of the APIC is another important step towards enhancing Singapore’s value-adding role in the realm of global supply chain solutions. With DHL as a strategic partner on this journey, Singapore is well positioned to serve the needs and harness the opportunities presented by the dynamic supply chain landscape and emerging technology and trends globally. This would continue to strengthen Singapore’s position as a world-leading logistics hub.”