Aer Lingus use Heavyweight for sales
21 / 08 / 2008
AER Lingus Cargo and logistics service provider, Heavyweight Air Express, have entered into a partnership that will have Heavyweight supplementing Aer Lingus Cargo’s sales and marketing in the US Midwest and North Eastern regions. Under the terms of this new venture, Aer Lingus will integrate Heavyweights’ sales, marketing and e-commerce units into their current cargo sales program, creating a dynamic commercial unit that will provide greater market coverage in these key regions. This includes marketing cargo capacity on Aer Lingus non-stop services from Chicago, New York and Boston.
“We’re naturally pleased to be working with Aer Lingus Cargo on this new sales cooperative,” said Peter Kerins, Heavyweight’s Chicago based vice-president. “This is a top-shelf carrier with both an outstanding core product and a great corporate culture – we’re excited and honoured to be invited to the team.”
“Without a doubt, our industry is going through some unprecedented changes and it’s crucial that we both fully embrace and successfully adapt to today’s market realitieis,” said William Mercado, Aer Lingus Cargo’s North American manager. “In many aspects, we are fundamentally reconstructing the way we understand our customers’ needs and building solutions that deliver the services they value. We’re pleased to include Heavyweights sales team and their unique non-traditional business structure into our new cargo vision.”