Lufthansa takes control of Jade capacity
03 / 03 / 2008
LUFTHANSA Cargo is taking responsibility for marketing the airfreight capacity of its cargo subsidiary Jade on routes from Europe to Asia. The Blocked pace Agreement (BSA), will apply to all Jade Cargo International’s routes ex Europe and will be valid throughout the forthcoming summer timetable and the 2008/2009 winter timetable. Swiss WorldCargo, has handed the sales and marketing activities over under a “group decision”.
Dr Andreas Otto, Lufthansa Cargo executive board member responsible for product and sales, said: “Taking over Jade’s capacities ex Europe, will enable us to expand our services and offer our customers attractive, direct flights from major economic centres in Europe to the flourishing Pearl River Delta region and the commercial metropolis of Shanghai.”
“We have been very proud to be associated since the start with a strong new company like Jade, and to have contributed to their strong results in the notoriously tough eastbound trade. However it makes sense with the emergence of the Lufthansa Cargo Group to assign roles and tasks to specific group members. Swiss WorldCargo is a niche specialist, with unique strengths in the delivery of high value-added products, and we have decided to focus on opportunities to apply those specific strengths within and outside the Group”, said Oliver Evans, Chief Cargo Officer Swiss WorldCargo.